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How to be a great project sponsor, and why it’s such an important job!
One of the most important, but most neglected roles in business systems implementation projects, is that of the project sponsor. If you are embarking on any major project, the project sponsor is a role that needs to be considered carefully.
An active sponsor will make a world of difference to the success or failure of your project. The sponsor needs to be someone who has the will, energy and ability to lead and mediate as well as remove obstacles for the project team.
Let’s say you are the project sponsor. To be effective, you must be visible and supportive of the project team and help them remove obstacles. Your ultimate goal is to lead and support them to success. The role involves a (not inconsiderable) number of tasks and requires you to step up and lead by example.
The role of project sponsor can feel thankless. But if you understand in advance what’s involved, and take ownership of the decisions and actions that come with the role, it can make the difference between a mediocre outcome, and a highly successful one.
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